Friends, in the world of this technology, we buy a variety of products, different types of gadgets, but as it comes out of Apple, you all know that their prices are very high, so what is the secret behind this, why is it so expensive? Today we will know in this post.
Friends, here it is clear that as the name of Apple comes to our mind, whether it is talking about an iPhone or talking about an iPad or talking about a Mac book, You know that the price here is going to be higher, And we have been accepting in a way that if Apple is there then it will be expensive, but have you ever wondered why it will be expensive? Is the greed of Apple responsible here, is it that Apple keeps its profits going or is there some other reason behind it, then today we will read about it.
Friends, here you can clear that to some extent here you pay more money for this brand for this logo, this thing has become clear friends. It is not that here you get a product for example like an iPhone is a 1 lakh or 2 to 3 lakh of laptop or 1 lakh of an iPad, so the competition that you have here is getting much more amazing than that.
Yes, Definitely it is a good product, but it does not mean that they justify their value. So this means that you are giving a premium price for this logo for this Apple brand.
So if you compete here, then this thing happened if you talk about a fashion brand, now there is a jacket of that brand, there is a shoe, there are jeans, then here friends, the value you are giving to the shoe It is very much and if you compete with any other competition then friends, the quality of that shoe is definitely better, but it does not mean that it justifies it the price gap.
For example: If an iPhone costs 1 lakh and here if I talk about Samsung's Note 10 which is 80 thousand, then this iPhone definition will be better or similar than the Note 10 in many cases, but it does not mean Is that this iPhone justifies the price of 1 lakh here, then the cost here is definitely this Apple logo has a huge interest in this Apple brand.
Friends, here's how Apple did what Apple is today, it is not just a tech brand, but it has established itself as a very premium lifestyle brand if you see someone. That someone is using an iPad where the Apple logo is on the back or the Mac book, then friends, they use it in the daily routine.
Compared to any other brand because they think so, and it is also to some extent that they are using a premium product that has a very good reputation in the market.
And here's how friends Apple made their reputations, friends Apple never stepped into the mid-range market. Meaning friends, you talk in any category of any Apple product, so here you will always find Apple products in the same category as the above segment. And if we talk about Samsung, then Samsung also sells 5000 phones and 70 - 80 thousand phones, so the market here is so big and so much that any man can take Samsung's phone.
But no one person can take an Apple phone because Apple has segmented itself here only for the top, in such a situation, its image got created here and people started taking products thinking that it is expensive then good Will, although the products are very good, We talk personally, his laptop or phone is also very good, but at the same time they do not justify their price, this thing has become very clear.
But friends, there are also some things where we talk about Apple eco-system, if we see a person took an Apple iPhone, then he took Apple's iPad and then he also took Apple's TV. Whatever work he is doing in his life here, his iPhone in the digital world is connected to his laptop, his laptop is connected to his TV, so let's assume that in future, If he upgrades his product, Then he will probably take Apple's product Because Apple has spread the entire web in a way where its entire digital life has become entrenched in Apple's device.
In such a situation, once people take Apple's product, they will take Apple's product again. And folks here, if we talk about its cost, here's another thing, that you will see components inside any Apple product, they are always very premium, which means no compromise on quality name Can be done, Yes, things like the iPad can be banded here, but when it comes to performance and quality, class-leading things are seen. So, this is also a point by which the price of Apple products increases.
But the biggest reason here is its software, if we talk about the software of any Android phone, then you get it completely free, then the company has tweaked a lot or not even in that software. When that phone is launched, then the cost of its software is completely negative.
But when it comes to Apple products like IOS in iPhone, Mac OS in Mac Book, then Apple develops it completely from scratch. So for this reason, the software cost is very high and not just the software cost, but talk about its iCloud is part of a lot of software, its cost is too much for Apple. If the research and development cost of Apple, then a lot of cost goes into it and we only see the Bill of Materials.
Like your iPhone X, it has a display, battery, camera, and is priced at $ 300 and Apple sells it for $ 1000. So what are the other benefits? Apple has more profits than any other brand, it has established itself in such a place that people are willing to pay 1 lakh INR on its name.
So Apple friends also spend a lot of money behind the scenes, so whether it is software, or component or research and development, and its biggest hand is in marketing, it means talking about the market here. Simple commercial, but other than that, let us talk about the Apple store which is the iconic face of Apple.
Apple keeps its store in the most premium place in the big city. They have spent a lot of money on it, whether it is about their building structure, more space in their store, or their free workspace, Apple has all those things. Spends more to ensure that the customer does not have any problem.
Also read: Why People Buy An iPhone
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| Why Are Apple Products are so Expensive? |
Friends, here it is clear that as the name of Apple comes to our mind, whether it is talking about an iPhone or talking about an iPad or talking about a Mac book, You know that the price here is going to be higher, And we have been accepting in a way that if Apple is there then it will be expensive, but have you ever wondered why it will be expensive? Is the greed of Apple responsible here, is it that Apple keeps its profits going or is there some other reason behind it, then today we will read about it.
Friends, here you can clear that to some extent here you pay more money for this brand for this logo, this thing has become clear friends. It is not that here you get a product for example like an iPhone is a 1 lakh or 2 to 3 lakh of laptop or 1 lakh of an iPad, so the competition that you have here is getting much more amazing than that.
Yes, Definitely it is a good product, but it does not mean that they justify their value. So this means that you are giving a premium price for this logo for this Apple brand.
So if you compete here, then this thing happened if you talk about a fashion brand, now there is a jacket of that brand, there is a shoe, there are jeans, then here friends, the value you are giving to the shoe It is very much and if you compete with any other competition then friends, the quality of that shoe is definitely better, but it does not mean that it justifies it the price gap.
For example: If an iPhone costs 1 lakh and here if I talk about Samsung's Note 10 which is 80 thousand, then this iPhone definition will be better or similar than the Note 10 in many cases, but it does not mean Is that this iPhone justifies the price of 1 lakh here, then the cost here is definitely this Apple logo has a huge interest in this Apple brand.
Friends, here's how Apple did what Apple is today, it is not just a tech brand, but it has established itself as a very premium lifestyle brand if you see someone. That someone is using an iPad where the Apple logo is on the back or the Mac book, then friends, they use it in the daily routine.
Compared to any other brand because they think so, and it is also to some extent that they are using a premium product that has a very good reputation in the market.
And here's how friends Apple made their reputations, friends Apple never stepped into the mid-range market. Meaning friends, you talk in any category of any Apple product, so here you will always find Apple products in the same category as the above segment. And if we talk about Samsung, then Samsung also sells 5000 phones and 70 - 80 thousand phones, so the market here is so big and so much that any man can take Samsung's phone.
But no one person can take an Apple phone because Apple has segmented itself here only for the top, in such a situation, its image got created here and people started taking products thinking that it is expensive then good Will, although the products are very good, We talk personally, his laptop or phone is also very good, but at the same time they do not justify their price, this thing has become very clear.
But friends, there are also some things where we talk about Apple eco-system, if we see a person took an Apple iPhone, then he took Apple's iPad and then he also took Apple's TV. Whatever work he is doing in his life here, his iPhone in the digital world is connected to his laptop, his laptop is connected to his TV, so let's assume that in future, If he upgrades his product, Then he will probably take Apple's product Because Apple has spread the entire web in a way where its entire digital life has become entrenched in Apple's device.
In such a situation, once people take Apple's product, they will take Apple's product again. And folks here, if we talk about its cost, here's another thing, that you will see components inside any Apple product, they are always very premium, which means no compromise on quality name Can be done, Yes, things like the iPad can be banded here, but when it comes to performance and quality, class-leading things are seen. So, this is also a point by which the price of Apple products increases.
But the biggest reason here is its software, if we talk about the software of any Android phone, then you get it completely free, then the company has tweaked a lot or not even in that software. When that phone is launched, then the cost of its software is completely negative.
But when it comes to Apple products like IOS in iPhone, Mac OS in Mac Book, then Apple develops it completely from scratch. So for this reason, the software cost is very high and not just the software cost, but talk about its iCloud is part of a lot of software, its cost is too much for Apple. If the research and development cost of Apple, then a lot of cost goes into it and we only see the Bill of Materials.
Like your iPhone X, it has a display, battery, camera, and is priced at $ 300 and Apple sells it for $ 1000. So what are the other benefits? Apple has more profits than any other brand, it has established itself in such a place that people are willing to pay 1 lakh INR on its name.
So Apple friends also spend a lot of money behind the scenes, so whether it is software, or component or research and development, and its biggest hand is in marketing, it means talking about the market here. Simple commercial, but other than that, let us talk about the Apple store which is the iconic face of Apple.
Apple keeps its store in the most premium place in the big city. They have spent a lot of money on it, whether it is about their building structure, more space in their store, or their free workspace, Apple has all those things. Spends more to ensure that the customer does not have any problem.
Also read: Why People Buy An iPhone
3 Comments
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